E-commerce, Small Business, Art & Design

Victoria Larson

Founded in 2010, Victoria Larson crafts modern wallpaper that brings texture and personality to interiors. Each design originates from her artwork, transforming walls into expressive, artful statements.

www.victoria-larson.com

Project Brief

The Victoria Larson website upgrade project focused on transitioning to Squarespace 7.1 and restructuring the commerce section and designer trade program. The updated site showcases Victoria’s textile and wallpaper collections with enhanced filtering and search functionality for customers and trade partners. The redesign included streamlining the layout for easier navigation, integrating new visuals to emphasize craftsmanship, and optimizing the designer trade program section to better serve professional clients. This upgrade enhances the brand’s luxurious aesthetic while improving usability and customer engagement.